Finding out what people say about you, your brand or your company and staying informed is very valuable these days. By importing the generated OPML file into your RSS reader, you can find out what people are saying on interment at all times.
Essentially, an online reputation is how you, your brand or your company is perceived on the internet.
OPML stands for Outline Processor Markup Language, and it's the current RSS format feed used to import or export subscriptions lists.
The OPML generated file contains subscriptions to more than 40 feeds that cover different kinds of search engines (specialising in blogs, images/videos, social networks, news, etc).
This tool will allow you to generate an OPML file (RSS feeds) with the search terms you define. We advise you not to mix different concepts, you should generate one file for each website, brand, person or topic that you want to follow.
In order to use this service you need an RSS reader. Out the internet, you can find some free RSS readers such us Google Reader (online), FeedReader (win) and Netvibes (online).
General Instructions:
OPML files in Google Reader: